baby-e is mostly just me, Leon Dalziel, a web designer based in Motukiekie Rocks on the West Coast of the South Island, in New Zealand.

Because the internet is always changing, I don’t pretend to know it all. I combine usability philosophies with graphic design and search engine optimisation, to create websites that not only look good, but work well too. Trust me… I was in advertising.

baby-e was born in August 1999, for freelance web design moonlighting, and since then it has become a full-time business.

I spent 10 years in the advertising and design industry and lived to tell about it. Sadly, gone are my days of long lunches and French champagne in various Sydney and New Zealand advertising agencies.

As well as a brief stint working in a dairy on school nights, I’ve done direct marketing, mainstream and recruitment advertising agencies in various design, management and information technology roles. The Friday nights were great, but gave my liver hell. One day I’ll frame my Certificate in Business Computing (NZ) and Certificate in Direct Marketing (ADMA), and hang them on the toilet wall. Till then, you’ll have to take my word for it.

I’m strongly customer focused and you’ll find me regularly bending over backwards (or forwards) for my clients.

When I’m not busy working on the internet, I try and find time to enjoy the amazing outdoor lifestyle the West Coast has to offer – biking, tramping, surfing, paddle boarding and kayaking to name a few.

I was a past trustee of the West Coast Penguin Trust for many years, served on the Barrytown Settlers Hall Committee, and am an active member of the Freemasons and a Community Coordinator in Barrytown for Civil Defence.

Because I can’t be everywhere at once (especially during whitebait season), I have other people on the ground. You may hear of them from time to time, when I say “we”.

Andy McCubbin, web developer

Andy has been in the IT industry since 2000, after graduating from NMIT with a Bachelor of Information Technology. He has considerable experience in website development, deployment and maintenance. He brings a strong grounding in many different areas of IT. Andy is also a man of many talents.

Partners

Stellar Web Works – WordPress web design and development.
Cactus Software – Website design, hosting, and software development.
Digital Promotions – Website design and hosting.
SunRoom Web Design Studio – WordPress and Magento websites.