Press Release: More New Expanded Business Partnerships

November 2007

baby-e Chief, Leon Dalziel announced this week more new business partnerships. "It's an exciting time and means more services for clients", Dalziel said Monday. baby-e, a New Zealand web design and e-commerce firm, has been operating since 1999 covering Nelson and the West Coast.

Because of it's size and location, New Zealand companies have suffered from lack of specialist international experience. Dalziel says one of the main strengths of his firm are the partnerships he's developed. "I call them clusters ~ trusted relationships with other specialists in the industry".

Dalziel says he's seen many companies become resistant to collaboration with other businesses, particularly when they get bigger. "We're all trying to protect the patch we have, but I don't believe it's the right way to do business today". "Everyone talks about networking, but very few actually do it properly". Dalziel believes networking isn't only about picking up new clients, but strengthening existing, and creating new business relationships to help service those clients.

baby-e announced three new partnerships, adding to an already extensive list of affiliations.

Bounce Marketing specialises in online promotion and web marketing. "Bounce steps in when the developers and I are finished", says Dalziel. "Online promotion is something not many people understand". He says search engine optimisation is becoming so much more competitive that it shouldn't be a businesses only focus. "There are so many other avenues you can use to promote your product online". Bounce Marketing covers a broad range of services including pay per click and banner advertising, measurement & analysis of statistics, using other online channels like discussion groups, YouTube and social networks, email newsletters, email and viral marketing, public relations, and mail order marketing. It's this activity that drives new business and sales for clients.

Winning recognition, respect and more business relies on the ability to communicate important information clearly and professionally. Convincing audiences to take a specific action, or teaching people to use products, systems and processes effectively, is a specialist skill. CharlieHorse Technical Communications draws upon broad business, technical and communication skills in providing tailored solutions to meet clients' objectives ~ from practical advice on how to improve existing communications to producing instructions, proposals, reports, copywriting and visual presentations.

Incite Creative Media is the home of Nelson based independent graphic designer James English. Offering graphic design services such as brochure design, corporate stationery, company reports, catalogues, forms, posters, magazine advertising and packaging design. And handling all forms of print products, from creative and concept development through to print production and print finishing. Incite utilises partnerships with a variety of commercial printing companies in order to secure good prices for a particular project. Dalziel adds, "Usually the first impression someone has of a business, is through it's printed material or advertising, and first impressions count".

Dalziel exclaims, "With the new and existing clusters, baby-e is actually a medium sized New Zealand business!".
He chuckles, "It also means more people at the Christmas party this year".

http://www.baby-e.co.nz